ECONOMICS OF STRATEGY AND MANAGEMENT (GENSM 270)
Economics of Strategy and Management introduces students to economics and strategic management. The economics portion of the course covers demand and supply, elasticity, and industrial organization, national income, international trade, the business cycle, and economic growth. The strategic management portion of the course covers the use of predictive, descriptive, and prescriptive data analytics for strategy formulation and execution in a simulated global competitive (for a consumer product) setting.
Economics of Strategy and Management uses international cases to illustrate theoretical concepts and interdisciplinary approaches to explain further vital economic issues that affect the strategic options of organizations, industries, and governments.